Meat and vegetables are combined to a premium liquid meat-snack, that you can enjoy on the go, at work, right before your sports activity or cooked at home as a warm meal. The young start-up of Pete & Phil's was convinced of the innovative idea to create a practical, low-carb meat-snack, as it was still missing on the market. Thus, it is a product with a long shelf life when uncooled. The development of the bottled meal took the team three years. Since 2018, three products were launched on the market: Poulet Royal, Beef Bombay and Butcher's Beef. The varieties differ in their spice mixtures, which provide the special aroma.
Regarding its function and exceptional composition, the product complements the market and represents a healthier meat alternative to fast food, which people often reach for when on the run. It also works as a delicious sauce substitute, when ingredients such as pasta or cheese are added. As this emphasizes the uniqueness of the product, the start-up has no competition yet.